Off-Page SEO
It is different from On-Page SEO means here you have to build links not anywhere.
But on those sites which have DA and PA is higher.
Now, I think you have a question if you are new in blogging then what are DA and PA?
DA means Domain Authority, It is developed by Moz, and it states how well a particular website gets ranked on google.
The DA is between 1 to 100. Those Websites that have higher DA get higher ranks in search results on Google.
PA means Page Authority, It is also Developed by Moz, It means how well a particular page of a website get ranked in the search result of Google.
It ranges from 1 to 100. It is the same as DA but here only the page gets a high rank in search results.
Off-Page SEO consists of Link Building, Guest Posting, etc. We'll cover this topic one by one.
Link Building
You have a query that what is link building, I think you must have heard about backlinks.
They both are the same. Link Building is a method to create backlinks or build a link to your website or your content.
It works as suppose you have created one backlink of your website then after some time google's crawler comes on that where you made the backlink.
During crawling the website it also crawls your link. Here google knows about your website.
Google considers genuine your website. Because you created your website link on a genuine website.
It increases the trust in Google's eye and google makes your rank high in its search results.
This is all concept of backlinks and how to create backlinks?
But I want to correct your one misconception that we have to create backlinks on that site that has high DA and high PA.
That's why I solve the query about DA and PA.
Here's one question raise that-
Which code is used to create our website link.
Generally, some website gives you the facility to create a link where you just click on the link button and only paste your link.
But some don't give you this type where you can use this code- <a href="your link">text which is shown on link </a>
I already taught you about backlinks in SEO Tips.
This code helps you to create a backlink.
There are two types of backlinks you must have heard about it are-
Do follow backlink
It is a type of backlink. It is mostly created backlinks. when google crawls that website where you made your backlink.
If that link is do-follow then google crawler directly comes on your website or website page whatever you created link.
That's why people generally create to increase the traffic of their websites then monetize and earn money.
But more use of it can increase the spam score of your website when using low DA, PA websites to create backlinks.
It can also penalize you by google.
How to check your link is Do follow backlink or no-follow backlink?
First of all, select the link that you created as a backlink.
Click the right button on the mouse and click on the inspect button.
Then you get some codes on the right side of the screen.
There you get some highlighted code. If there "no follow" is written.
So, you created a no-follow backlink or "no-follow " word is written then you created a do-follow backlink.
This is the way to find which backlink is do-follow or which one is no-follow.
No-Follow Backlink
It is less created Backlink. Generally, people create this type of link when their website is penalized by google.
Suppose a google crawler scan or crawl the website where you made a no-follow backlink to your website.
I already taught you about "How to find a backlink is do-follow or no-follow?"
when it crawls your link then it not comes to your website or webpage and goes ahead.
That's why people not create it generally. Because it does not increase the traffic of your website.
But according to google, it is necessary to create a no-follow backlink with a do-follow backlink.
You take it as a 3:1 ratio if you are creating a do-follow backlink then you must create one no-follow backlink.
That's why a no-follow backlink is necessary.


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